De Beers’ has called for constructive engagements on developing an integrated approach to sustainability.
“For me, sustainability is not a ‘nice-to-have’,” said Bruce Cleaver, De Beers Group CEO speaking at the 9th Oppenheimer-De Beers Group Research Conference.
“It is absolutely mission-critical for De Beers Group. I don’t think there is any business out there that feels that sustainability is not important – and for us, as an industry leader, it is even more important,” said Cleaver.
He said consumers have told De Beers that it is important for diamonds to be sourced responsibly and sustainably.
De Beers Group is planning to utilise technology and innovation to support its strategy, while empowering people to embrace it.
While the Sustainability Conference provided a holistic view of sustainability and its many facets, the Research Conference focused specifically on biodiversity conservation.
The two-day annual event is hosted jointly by De Beers Group and Oppenheimer Generations, a long-term association that highlights joint interest in investing in conservation research.
More than 220 attendees had the opportunity to discuss the latest research and findings from various projects that took place on Oppenheimer Generations and De Beers Group conservation properties, helping to guide future research and postgraduate opportunities.